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How Do You Know When It’s Time To Hit The Refresh Button On Your Brand?

by Brad Besancon

Remember the BIG brands of Sears, PanAm, and Blockbuster that once dominated their markets? They became the equivalent of rotten tomatoes. Brands like fruits and vegetables have expiration dates.

Brad Besancon and Robert Riggs of Clarity Digital Marketing ask Bill Peel how to keep your brand from spoiling. Bill is a Catalyst Innovator with 40-years of Big Brand experience.

Grab a cup of coffee and watch our Clarity Conversation of the week.

 

Filed Under: Branding Tagged With: Bill Peel, Brad Besancon, brand, brand marketing, brand voice, Branding, Business, business marketing, business process, communications, Marketing, sales and marketing, small business

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